Stranger Things’: 15.8 Million Watched Season 2 Premiere in First Weekend, Nielsen Says

I am about to start Season two on netflix…..wish my good luck



Nielsen promised us streaming TV ratings, and now we’ve got some. And these are big ones — both in terms of tune-in and the specific data set’s significance to the industry. For starters, the ratings currency company says 15.8 million people watched Netflix’s “Stranger Things” Season 2 premiere episode over its opening weekend. Of that overall Live + 3 Day (of sorts) audience, nearly 11 million members come from the all-important adults 18-49 demographic. While subscription service Netflix doesn’t sell ads, they still target the folks with disposable income




Netflix Confirms ‘Gilmore Girls’ Revival, Original Cast Returning

Gilmore Girls” is officially returning.

Following speculation and many reports, Netflix confirmed that the beloved series will be revived — and with original stars Lauren Graham, Alexis Bledel, Scott Patterson and Kelly Bishop. A premiere date or title has not been set.

While Netflix is not commenting on the structure of the show or the episodic order, sources tell Variety the revival will be comprised of four separate 90-minute installments, rather than a typical television series, as previously reported.

“Gilmore Girls” creator Amy Sherman-Palladino is back for the reboot, along with her husband and producing/writing partner Daniel Palladino who served as a writer, director and exec producer on the show that ran from 2000 to 2007. The duo is attached to write and direct the reboot, which Netflix has dubbed the “final season.”

Also returning from the original series are cast members Sean Gunn and Keiko Agena.

For Netflix, the project will serve as a boost to the streaming giant’s growing nostalgia-themed programming, joining “Full House” revival “Fuller House,” which is also returning with the original cast.

Netflix’s “Gilmore Girls” revival hails from Dorothy Parker Drank Here Productions in association with Warner Bros. Television.

A New Marvel Season Every Six Months From Netflix

While at the Television Critic’s Association today, head of Netflix content Ted Sarandos told the audience, including Variety’s Laura Prudom, that Marvel’s Jessica Jones will debut by the end of 2015 and that ideally there would be a new Marvel series every six months. Once all four of the series have been launched, they will crossover in the Defenders, but some series will have multiple seasons before that happens as is the case with Marvel’s Daredevil.

Also there appeared to be a quick glimpse of Krysten Ritter as Jessica Jones in the sizzle reel. Hopefully Netflix will release that to the internet soon.

Netflix Daredevil Leads Disney Push On Broadcast Sales

During the Disney Investors Call taking place this today, Disney stated they are impressed with the increase in program sales for the company, thanks to Daredevil, the Netflix Marvel show starring Charlie Cox, already ordered for a second season, looking well for their other Netflix series to come.

Referring to their broadcasting division, the report states

Operating income at Broadcasting increased 90% to $302 million for the quarter due to growth in affiliate fees, higher program sales and an increase in advertising revenues. These increases were partially offset by higher marketing costs for the launch of new series. Affiliate fee growth was due to contractual rate increases and new contractual provisions. The increase in program sales was driven by the sale of Marvel’s Daredevil and higher sales of Lost and Once Upon A Time, partially offset by the sale of Wife Swap in the prior-year quarter. The increase in advertising revenue was due to higher primetime ratings and rates.

As far as merchandise goes, the Avengers played a big part, though not as much as one other cartoon…

Consumer Products revenues for the quarter increased 10% to $971 million and segment operating income increased 32% to $362 million. Higher operating income was primarily due to an increase at our Merchandise Licensing business due to the performance of merchandise based on Frozen and, to a lesser extent, The Avengers.

Disney Chairman and CEO Bob Iger talked about the company’s

incredible ability of our strong brands and quality content to drive results… The power of this winning combination is once again reflected in the phenomenal worldwide success of Marvel’s Avengers: Age of Ultron, which has opened at number one in every market so far.

However not everything is totally rosy, as one cartoon can’t always do as well as another.

The decreases in domestic home entertainment and international theatrical distribution both reflected the performance of Big Hero 6 in the current quarter compared to Frozen in the prior-year quarter.

How To Train Your Dragon Gets Netflix Series

Dreamworks hit animated franchise How To Train Your Dragon is moving from the big screen to the small screen… or whatever you choose to watch Netflix on. A teaser trailer has been released for Dreamworks Dragons: Race To The Edge.

Hiccup and Toothless are back in an all-new action packed series DreamWorks Dragons: Race to the Edge. Their quest: to explore strange new worlds, seek out never-before-seen dragons and end the war between Vikings and dragons once and for all.

AdTech Ad

Netflix Adds Audio Narration To Daredevil

Though most of the response to the new Netflix series Marvel’s Daredevil has been positive, there was one negative backlash and it had to do with the visually impaired. Daredevil, the story of a blind lawyer who takes the law into his own hands at night debuted without audio narration (at track the describes what is happening on the screen). This prompted a social media campaign using the hashtag #Dare2Describe. Netflix has been quick to take note and make changes to more than just Daredevil. The following was posted on the Netflix blog.

Netflix Begins Audio Description for Visually Impaired

At Netflix, we work hard to continually improve the experience for our members when viewing movies and shows on our service, including providing accessibility across devices. Now we’re expanding our accessibility options by adding audio description on select titles, beginning today with our new critically acclaimed series, Marvel’s Daredevil.

Audio description is a narration track that describes what is happening on-screen, including physical actions, facial expressions, costumes, settings and scene changes. Customers can choose audio narration just like choosing the soundtrack in a different language.

In coming weeks, we’ll add more titles, including current and previous seasons of the Golden Globe and Emmy award-winning political thriller House of Cards, Emmy award-winning comedy-drama series Orange is the New Black, as well as Tina Fey’s Unbreakable Kimmy Schmidt and the epic adventure series Marco Polo.

Netflix is actively committed to increasing the number of audio-visual translations for movies and shows in our English-language catalogues. We are also exploring adding audio description into other languages in the future.

Over time, we expect audio description to be available for major Netflix original series, as well as select other shows and movies. We are working with studios and other content owners to increase the amount of audio description across a range of devices including smart TVs, tablets and smartphones.

Stay tuned.

Tracy Wright is the director of content operations at Netflix.

Will Netflix’s Daredevil Air In May?

In May, Marvel Comics are releasing Marvel’s Daredevil: Defender of Hell’s Kitchen Season One, a slipcase hardcover edition to accompany Marvel’s Agent Carter: Season One Declassified  and Marvel’s Agents Of S.H.I.E.L.D. Season One and Season Two Declassified volumes

Marvel’s Daredevil follows the incredible journey of Matt Murdock, the Man Without Fear. Blinded in a tragic accident as a boy and imbued with extraordinary senses, Murdock has a mission to clean up his gritty city. He sets up practice in his old neighborhood of Hell’s Kitchen, New York, where he fights against injustice as a respected lawyer by day and masked vigilante at night. In this new collectible volume in line with Marvel’s Agents of S.H.I.E.L.D: Season One Declassified, see the costume and set designs that bring the hero to life. Packed with stunning set and production photography, as well as exclusive interviews, this beautiful showcase reveals the details of the set and script of Marvel’s Daredevil through the eyes of the makers.

Might this indicate a May release date for the Netflix show?