Xbox’s PR guru Larry “Major Nelson” Hryb just announced on his blog Microsoft’s plans for SDCC.
Preview: Wednesday, July 11, 5:30 p.m. – 9 p.m.
Thursday, July 12, – Saturday, July 14: 9 a.m. – 7 p.m.
Sunday, July 15: 9 a.m. – 5 p.m.
The full list of Xbox 360 Comic-Con International 2011 activities include:
Don’t miss this rare opportunity to get early hands-on with the most anticipated blockbuster of the year, “Halo 4”! Comic-Con marks your first chance to play visceral and immersive multiplayer of “Halo 4.” So bring a friend and get ready to jump into the action!
Additionally, you’ll have a chance to receive special prizes at the booth and meet the creative visionaries behind “Halo 4” and “Halo 4: Forward Unto Dawn” during special signing events. Check back here or Halo Waypoint for more details and exact times.
Xbox Lounge at the Hard Rock Hotel
Legends Room – Hard Rock Hotel
207 5th Ave, San Diego, CA 92101
Thursday, July 12 – Sunday, July 15, 9 a.m. – 5 p.m.
Get an early taste of the upcoming Xbox 360 blockbusters and Xbox LIVE Arcade titles with us. Be sure to stop by the Xbox Lounge at the Hard Rock to play highly anticipated games like “Forza Horizon,” “Fable: The Journey,” “Dance Central 3,” “Assassin’s Creed III,” “Resident Evil 6,” “Borderlands 2,” “Hitman: Absolution,” “Sleeping Dogs,” “Deadlight,” “Wreckateer,” and more. And, after you try some of the new games, check out the HBO GO and Crackle apps on Xbox LIVE.
Xbox 360 at NERD HQ
Block No 16 Union and Spirits
344 7th Ave, San Diego, CA 92101
Thursday, July 12 9 a.m. – 10 p.m.; Friday, July 13 9 a.m. – 5 p.m.;
Saturday, July 14, 9 a.m. – 10 p.m.; Sunday, July 15, 9 a.m. – 4 p.m.
Xbox 360 is joining forces with Zac Levi’s Nerd Machine again this year as the official console of NERD HQ, a four-day offsite experience exhibiting the best of technology, gaming and entertainment at Comic-Con. Check out blockbuster titles including the intense and reborn Lara Croft in “Tomb Raider,” a brand-new map from “Gears of War: Judgment,” “Hitman: Absolution,” and more playable titles.
The Fiction of “Halo 4”
Room 6BCF, San Diego Convention Center
Thursday, July 12, 4:45pm – 5:45pm
“Halo 4” heralds the return of one of gaming’s most iconic heroes, the Master Chief, in a new, epic sci-fi saga. Expanding and enriching the narrative, 343 Industries, with very special guests, will share how the development of stories across the Greg Bear Forerunner saga, the Karen Traviss Kilo-Five trilogy, “Halo 4: Forward Unto Dawn,” “Halo 4” Campaign and “Halo Infinity Multiplayer” have become connective tissue for “Halo 4.” Don’t miss the exciting premiere of the “Halo 4: Forward Unto Dawn” trailer as well as Q&A with our special guests! Panelists: Brian Reed, Franchise Writer, Armando Troisi, Narrative Director, 343 Industries, and “Forward Unto Dawn’s” director, cinematic director and writers (to be announced). Moderated by: Frank O’Connor, Franchise Development Director, 343 Industries.
“Gears of War”: Past, Present & Future
Room 6BCF, San Diego Convention Center
Friday, July 13, 2 p.m. – 3 p.m.
G4 TV Host Morgan Webb, will serve as moderator as legendary video game developer Epic Games comes together to discuss the past, present and future of the “Gears of War” franchise. The creative and technical minds behind one of the most successful game franchises in history will be on hand to share experiences with attendees. Panelists include: Epic Games’ Design Director Cliff Bleszinski and Director of Production Rod Fergusson, writers Tom Bissell and Rob Auten, and the voice of Baird, Fred Tatasciore. This panel will feature an extended Q&A session.
“Halo 4”: A New Campaign and “Halo Infinity Multiplayer”
Room 6DE, San Diego Convention Center
Saturday, July 14, 3:15pm – 4:15pm
“Halo 4” marks the beginning of a new saga in the blockbuster franchise that has shaped entertainment history and defined a generation of gamers. Developed by 343 Industries, get a glimpse at how they have taken “Halo 4” in new directions, introducing an ancient threat and the Master Chief’s greatest challenge, as well as an innovative and fresh new take on multiplayer in War Games and Spartan Ops. Panelists: Kiki Wolfkill, Executive Producer, Josh Holmes, Creative Director and Frank O’Connor, Franchise Development Director and others to be announce soon.