#IWantMyNerdHQ Questions Answered

After Zachary Levi and The Nerd Machine launched their Indiegogo #IWantMyNerdHQ crowdfunding campaign earlier this month to help finance this year’s Nerd HQ, many fans still had questions. To help clear up some confusion circulating around the campaign, Levi took to Twitter and Ustream for a fan Q&A.

The main question surrounding the #IWantMyNerdHQ campaign has been about the amount of the campaign’s goal: $1,000,000. Does it really cost that much to put on the event? According to Levi, the answer is a resounding yes, and a large part of that is because of Petco Park — though maybe not for the reasons many might have thought.

“I guarantee you, that’s essentially what it costs,” Levi said. “It’s $950,000. And venue rental is a major part of it, and some people might think, well, you’re only doing it in these particular areas. But we have to rent more area than you might think we need to rent in order to there to not be conflict for what we do.”

However, even after the venue, there’s still the cost to put together stages, to hire lighting crews and production people to film the event for live Youtube streaming, and many other aspects of the event — with parties, both for fans and celebrities, being only a tiny amount of the overall budget.

While that may seem like a hefty dollar amount on an event that only lasts four days and is a fraction the size of San Diego Comic-Con’s total audience, it’s a price tag that Levi says is required in order to keep the event as great as it’s become over the years.

“This is an incredibly expensive thing to do. We could do it super bare bones and make it a little cheaper, but I guarantee you that you would not enjoy it. It would not be done in the way that it needs to be done for A) for you guys to get the most out of it; and B) for us to hopefully woo sponsors on board so that I never have to crowdfund this thing ever again,” Levi said.

Levi also reiterated that all revenue generated from the crowdfunding campaign will be going toward the cost of putting on Nerd HQ, and that if through fan donations and sponsors they do raise more than the base amount needed for the event, they’ll use any leftover revenue to go all out for this year’s Nerd HQ, rather than keeping that money for themselves.

“The main priority is to give you guys an event that you love. That’s my main priority.  If I was in this for the money, I would have stopped doing it after the first year, when I didn’t make any money. But that’s not why I do it. I do it because I really believe that it means something to the world.”

And while Nerd HQ generates revenue for the charity Operation Smile through its Conversations for a Smile, as well as photo ops and autographs, the main goal of the event is s still the same as it has always been: to create an awesome experience for both fans and celebrities.

“Our event is not a charity event. It’s not a non-profit event,” Levi said. “Putting a non-profit as a part of it was just icing on the cake. I wanted the celebrities and the fans, to feel that much better about what the interactions [between them] would be. So we added that the interactions would benefit a charity. I never wanted to make it a charity event. I wanted an event that was awesome. The charity was just one part of it.”

Levi also shared a lot of other information about both the campaign and this summer’s event, including:

  • Nerd HQ is definitely happening this year, regardless of the outcome of the campaign
  • Questions during Conversations for a Cause panels will also be taken from Twitter this year for those watching from home
  • The fan party may include a white board for fans to write messages to celebrities, who can then tweet out photos with the messages during the celebrity party
  • Levi is still looking for sponsors to finance the cost of this year’s Nerd HQ
  • Even though the campaign’s donor rewards are the same for each level, the reason Indiegogo shows multiple donation amounts is because it was easier to set it up that way for those who wanted to contribute more than the minimum
  • Levi and The Nerd Machine have lost money on Nerd HQ since the event began in 2011
  • Levi thinks crowdfunding for a Chuck movie won’t be possible if Nerd HQ can’t be crowdfunded

You can view the entire Q&A here:

Disney confirms ‘Frozen’ stage musical in development

 With Aladdin set for a Broadway premiere this February and The Hunchback of Notre Dame long in the works, Disney is looking further ahead to another candidate to bring from the screen to the stage: Frozen.

Disney Theatrical Productions has confirmed to EW that Frozen is in early development for the stage. Disney CEO and chairman Bob Iger dropped the hint  that discussions have begun to develop the wintry 2013 musical—which is breaking box office records and inspiring all kinds of ebullient fan reactionsinto a full-fledged theater production, though he did not specify whether the show would be built for Broadway or as one of the many theatrical attractions at Disney’s parks (where things like Aladdin: A Musical Spectaular and Finding Nemo – The Musical have wound up).

“We’re not demanding speed,” Iger told Fortune in regards to a time frame for the show. “We’re demanding excellence.”

Among Frozen’s promising stage merits are a winning score by Book of Mormon and Avenue Q co-creator Robert Lopez, as well as a voice cast that includes bona fide Broadway singers Idina Menzel (Wicked), Jonathan Groff (Spring Awakening), Josh Gad (The Book of Mormon) and Santino Fontana (Cinderella).

This news piggybacks off another recently rumored Frozen expansion, one that would reportedly involve the development of a theme park attraction at Disney’s EPCOT Center (Disney has not confirmed these plans).

Her Universe To Present “Geek Couture” Fashion Show And Design Competition During Comic-Con!


Two winners will be chosen to design a Her Universe Collection to be sold at Hot
Topic – Nerdist Industries to Produce and Distribute Fashion Show

Fashion Week is coming to Comic-Con International: San Diego (Comic-Con) this year! Her Universe™, the groundbreaking sci-fi fashion apparel line announced today that they have joined forces to bring the first-ever full-scale “Geek Couture” fashion show and design competition,The Her Universe Fashion Show, to Comic-Con 2014 – the premier comic book and popular arts convention in the world. This premiere event is scheduled to take place during the convention, July 24th, at the Manchester Grand Hyatt Hotel in San Diego just a few minutes’ walk from the San Diego Convention Center. Fashion retailer Hot Topic, a Her Universe partner, will be providing two grand prizes for the winning fashion designers – an opportunity to co-design, with Ashley Eckstein, an exclusive Her Universe fashion collection for Hot Topic. In addition, event partner, Nerdist Industries, will produce all video and media distribution of the event.

What makes this inaugural Her Universe Fashion Show during San Diego Comic-Con even more special is that Her Universe is offering fans and amateur designers, male or female, the opportunity to submit their own women’s fashion designs based on anything that is celebrated at Comic-Con, original or inspired by popular media. Designs must be fashions, not costumes, and can be “geek couture” or ready-to-wear outfits. Designers, 18 years and older, can submit designs to be considered for the fashion show starting today at HerUniverse.com. Thirty contestants will be chosen to participate in the show. The chosen designers can wear their own fashions on stage or opt to use their own model for the runway. The deadline for submissions is April 4th, 2014 and contestants will be selected by April 18th, 2014. Two prizes will be awarded: one prize to be chosen by a panel of judges which will feature experts from the world of fashion and the second prize to be chosen by the show audience. The Her Universe Fashion Show will be hosted by Her Universe founder Ashley Eckstein. There are no tickets for this event. Entry will be first come-first served and admission is free with a San Diego Comic-Con 2014 badge.

“Fangirls are already using the halls of San Diego Comic-Con International as their runway to showcase custom fashions. We wanted to give these designers a bigger stage to share their talent and also provide an educational experience in the fashion industry,” said actress and Her Universe founder Ashley Eckstein. “It’s an honor to partner with San Diego Comic-Con International on this ground breaking event. Together, we are excited to shine the spotlight on female fans and fashion,” said Michael Rego, Chief Executive Officer of the Araca Group and Her Universe partner.


Go to http://www.HerUniverse.com now for more information on Her Universe and the Fashion Show designer submission process.

Comic-Con Open Registration Is THIS Saturday!

You should have received the email but if not, keep an eye on your inbox. The Open Registration is this Saturday!

Comic-Con International is pleased to announce that Open Online Registration is finally here! Comic-Con 2014Open Online Registration will begin shortly after 9:00 AM Pacific Time (PT) on Saturday, March 15, 2014.

The EPIC Registration landing page will open at 7:00 AM (PT) for you to enter your personal registration code and authorize your device to enter the waiting room.

Your personal registration code and link to the landing page will be sent to you via email at least 24 hours prior to the start of the sale. You can also access your registration code by logging in to your Member ID account and selecting the “Registration Info” tab. We suggest you add do-not-reply@comic-con.org as an approved/authorized sender to your email account.

You must authorize your registration code prior to 9:00 AM (PT) on March 15. The EPIC Registration waiting room will close for entry at 9:00 AM (PT).

Are you wondering what a registration code is? Confused about why there are two different opening times? For answers to these important questions and others, we strongly encourage you to read the Comic-Con 2014 Open Online Registration instructions.

You can also find important registration information and helpful tips on Toucan, the Official Blog of Comic-Con International, WonderCon, and APE. Click the “Registration Update” link on the categories menu for specific registration related topics.

Please keep in mind that not all eligible attendees will be able to purchase a badge during Open Online Registration. There are far more eligible attendees than badges available. You can increase your chances of obtaining a badge by reading all of the instructions carefully and having your personal information ready on the day of the sale.

If you nee to refresh your memory, be sure to visit the following pages:

Badges Sales
Toucan Blog
Badge FAQ

And just a reminder, buy you can only purchase a total of 3 badges including yourself. And if you took part in preregistration:

I bought all four daily badges (Thursday through Sunday) during preregistration, will I be able to buy a Preview Night badge during Open Online Registration?

If you make it to the front of the waiting room line and Preview Night badges are still available, you will be able to purchase the Preview Night badge as a stand-alone option. You will not need to purchase all four daily badges again to add on Preview Night. The stand-alone Preview Night option is only available to those who already have a Thursday, Friday, Saturday, and Sunday badge for Comic-Con 2014.

Help Support This Years Nerd HQ!

f you’re familiar with San Diego Comic-Con, then you probably know what Nerd HQ is. If you don’t know, it’s an event put on my Zachary Levi of “Chuck” and features panels, gaming, celebrities, parties, and more. It is NOT part of Comic-Con and anyone can attend. It’s all free except for the panels. The cost of those tickets gets donated to Operation Smile. It really is a great time and I highly recommend checking it out.

This year The Nerd Machine is crowdfunding Nerd HQ. It’s not cheap to run an event like this. I’ve looked up renting space before during Comic-Con and it’s expensive. I can only imagine what it costs to put on an event of this scale, especially at a venue like Petco Park. Their goal is $1,00,000 which sounds like a lot but they’ve already raised $23,000 and it just keeps going up. I love sitting here watching the number go higher and higher.

If you love Nerd HQ and want to see it continue be sure to sponsor I Want My Nerd HQ and help spread the word via Twitter, Facebook, Tumblr, and whatever other social platforms you use. If you do check it out, you’ll notice that there aren’t any physical perks. I can understand this. The costs of perks would take away from the money that could go towards the event. I honestly think perks is what can make or break a campaign. It really can cost you if you don’t do all the math. I’d much rather just give a donation and not worry about getting something in the mail. Your name will be added to a special wall though!

All contributors will be part of the #NerdHQArmy, an exclusive email list that will receive updates, photos, videos and much more throughout our event planning process that can’t be found anywhere else. Your name will also be placed on our “Nerd HQ Wall of Honor” at the event and on our contributor page on http://www.thenerdmachine.com. But most importantly, for your contribution, you will receive our eternal gratitude, loyalty and our pledge to bring you the best NerdHQ ever!

Zachary Levi and Nerd HQ has done a lot for us and for Operation Smile. I think it’s time for us to help them out as well. Now, go forth and spread the word!

A New Toucan Blog About Open Registration

Yesterday the Toucan Blog posted a new article about open registration. While no dates were announced, this is a must read. If you plan on attending San Diego Comic-Con, you should be reading every article they release. It’s that serious. It sounds like open registration will be following the lead of Pre-Reg where you could log into the landing page early and enter the waiting room. Here’s all the information:

Comic-Con International will send an email with the Open Online Registration date and time to all eligible members at least 48 hours in advance of the sale. At least 24 hours prior to the sale, all eligible members will receive an additional email with their personal registration code and a link to the EPIC Registration landing page.

On the day of the sale, the landing page will open at 7:00 AM Pacific Time (PT) for members to authorize their registration code and enter the waiting room. The landing page will remain open from 7:00 AM to 9:00 AM for registration code authorization. However, there is no advantage in arriving early. At 9:00 AM, EPIC Registration will close the waiting room and no additional members may enter, even if you have a registration code! You must log in to the waiting room sometime before 9:00 AM to be eligible to participate.

Remember, there is no need to sit in the waiting room for two hours before the sale begins. Simply enter your registration code 10–15 minutes before 9:00 AM and you will be placed in line randomly when the sale begins sometime after 9:00 AM. We anticipate that it will take a little over an hour to sell-out of all badge types, so please expect a moderate wait time once you are inside the waiting room.

One thing that’s different is in years past, during open registration you could purchase four badges. This year it’s down to three. I’m not sure I agree with that change, mainly because of families. If you have one child that still gets a child badge and another that’s older, it’s fine for now. But what about when that child ages out? You have the possibility of families attending different days or maybe even half of your family not getting badges at all. I’m interested to see how that plays out.

Here’s the information you should have on hand when the sale opens:

Registration Code
Member ID
Last Name
Credit Card Number, Expiration Date, and CVV Number/Card Security Code

This includes the Member ID of anyone you’re purchasing for! If you’re part of a group, make sure everyone has the info they need.

While we don’t have a date, this post makes me believe it’s coming up soon. Now is a good time to double check with your group and make sure everyone has their funds in order. If your group has all decided on which credit card is going to be used, make sure that person has your money.

If you have questions be sure to check out the badge FAQ page and the badge sales page. Are you ready? Have you been ready?